Performance coaching for customer experience advocates

We help you create more customer smiles, and turn them into cash

Every top performer has a coach. When it comes to customer experience, we can be yours.

You can use our expertise and proven techniques to better measure, manage and monetise your CX. Take shortcuts. Avoid pitfalls. After all, why make life harder than it should be.

What do you say? Do you want to get Customerfit?

Alain Thys


Performance coaching

If you're a customer experience leader, corporate executive or entrepreneur, it's probably good for us to talk.

We can help you look beyond the customer experience hype to improve your customer fitness in a way your CFO appreciates. Through:

  • Customerfit Clinics, to quickly assess your company's customer fitness and identify your smartest next moves.
  • Mastery Programmes to help you excel in one or more aspects of customer experience management.
  • Performance coaching, where we are the personal customer fitness coach to help your business better measure, manage and monetise CX.

Programmes start from € 4,500. Results typically come in 100 days or less.

“For the first time in my life, I got a more structured way of thinking about customer experience and client satisfaction. This makes it possible to embed Customerfit in the talent development programmes of your organisation."  

Nikolaas Tahon, Chairman

Deloitte Belgium

Our operating principles


Everything we do is rooted in our real-world CX successes. We have helped to improve the experience of millions of customers.

Our coaches have been there and done it.


Customerfit coaches get hands on with your team to create roadmaps, build skills and co-create success.

We equip you with what it takes to win - so eventually, you won't need us.


Your company is unique. So we tailor our programmes to your individual needs, situation and even budget.

The Customerfit methods work for startups and global corporations alike.

Find out if Customerfit is right for your organisation

Pedro Almeida

"Customerfit is a system that works. That gets people talking the same language. That identifies the gaps to make a business consistently good in being customer-centric."

Pedro Almeida, Director, Strategic Marketing, Wireco WorldGroup

"We did the Customerfit with a large x-functional group and were positively surprised how easy it works. The results were delivered and presented in a clear and actionable format and helped us on our CX journey." 

Lisa Kuhr, Director Consumer Operations, adidas

Malcolm Stamper

"It is not often you get to work with partners that really understand customer centricity. Customerfit shows the team's experience and their ability to deliver a clear, practical for all, approach."  

Malcolm Stamper, Head of Corporate Brand, Etex Group

Sylvia Van Cauteren

"Customerfit is delightfully easy to use. Just follow the step-by-step process, the tangible (B2B) examples, and - most importantly - the advice on how to implement with your own teams."

Sylvia Van Cauteren, Marketing Director, Brightfish (member of Kinepolis Group)

Customerfit equips you to:

  • Consistently and affordably deliver a CX that stands out from the competition
  • Avoid risks and seize opportunities by listening to and acting on customer feedback
  • Innovate based on customer needs that may not show in traditional research
  • Build true customer-centricity into your company for long-term advantage
  • Turn customer smiles into cash and demonstrate the financial ‘return on experience’

Discover the practical, step-by-step process and tangible results

Book a quick call to discover how we can help you level up your customer's experience: faster, better, cheaper.